MM

Advertising And Promotion : An Integrated Marketing Comunications Prspective GLOBAL EDITION

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Tidak Tersedia Deskripsi

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.32 BEL a

Penerbit

America : McGraw-Hill Co. Inc.., 2012

Deskripsi Fisik

xxxv, 767 hlm. ill. 26 cm

Bahasa

English

ISBN/ISSN

978-007-131440-4

Klasifikasi

658.32 BEL a

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

GLOBAL ed

Subjek

the marketing mix
marketing strategy and analysis
perspectives and consumer behavior
communication process
evaluation of media
media planning and strategy

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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