Gaya APA

Hawkins, D, I., Mothersbaugh, D, L. (2010). Consumer behavior : building marketing strategy eleventh edition (eleventh edition). Boston: McGraw-Hill/Irwin.

Gaya MLA

Hawkins, Del, I.., Mothersbaugh, David, L.. "Consumer behavior : building marketing strategy eleventh edition". eleventh edition Boston: McGraw-Hill/Irwin, 2010. MP.