This research was conducted to determine the effect of CRM capabilities, corporate image and pricing strategy on customer engagement and their impact on the marketing performance of national private commercial banks in DKI Jakarta simultaneously. This study aims to analyse the factors that influence the marketing performance of national private commercial banks in Jabodetabek. The type f re…
It is indeed inevitable that large companies will engage in more aggressive transfer pricing manipulations due to their existing tax deficiencies. When it comes to determining transfer pricing, GCG and company size can both be factors that influence company decisions. This research is essential for developing a model, conceptual coding, and the causality of transfer pricing practices while simu…