This research was conducted to determine the effect of CRM capabilities, corporate image and pricing strategy on customer engagement and their impact on the marketing performance of national private commercial banks in DKI Jakarta simultaneously. This study aims to analyse the factors that influence the marketing performance of national private commercial banks in Jabodetabek. The type f re…
The purpose of this study was to determine and analyze the effect of service quality on decisions, costs on decisions, CRM on decisions on satisfaction, service quality on satisfaction, costs on satisfaction, CRM on satisfaction, service quality on satisfaction through decisions and costs on satisfaction through decisions. and knowing CRM to satisfaction through decisions. The population of thi…